The Wellness Gift Category Is Broken. Here's What We'd Actually Buy.
The wellness gift category is full of items that look good in a proposal and collect dust everywhere else. Branded lip balm, generic stress balls, and single-use bath bombs are bought in bulk because they feel safe, not because they work. In this post, we get specific about what makes a corporate wellness gift worth giving, make the case for choice-based gifting as the more effective model, and share five customized promotional items we'd actually put in front of an employee, a client, or a new hire.






















